How Sweet It Is! Spread Brand Love With Holiday Treats

smiling woman in Santa hat holding snowflake cookie

Almost 20 years ago, Cookie Monster adopted the slogan “Cookies are a sometimes food” as part of a story arc about making healthier choices. But if cookies are reserved for special occasions, the holidays are definitely one of those sometimes.


Whether your target audience includes children or adults, most people enjoy indulging in a delicious cookie, and a holiday cookie gift is the perfect way to trigger comfort and connection. Plus, a gift that engages the senses, especially taste and smell, grabs the recipient’s attention in a way that apparel and hard goods simply can’t.


For added impact, go for cookie gift baskets or gift towers, or look for gift sets with cookies stuffed in a branded tumbler or mug, which both enhances the gift and reduces the packaging needed to keep the cookies intact. Combining cookies with other related items, like branded recipes and cookie cutters, can also help keep the sweet times coming after the initial goodies are gone.


Bottom line: Cookies make people happy. Here are some Christmas cookies and other sweet treats to consider for the best holiday promos and appreciation programs:

Milk & Cookies Gift Box

Each Milk & Cookies Gift Box includes two 8-inch cookie tins and a shelf-stable bottle of milk in a custom-designed holiday cookie box. You can even include personalized messages on the outside of the tin, including the recipients’ names.

milk and cookies custom gift box
mini sugar cookies in branded tumbler gift set

Sugar Cookies In Drinkware

Send Sugar Cookie Dots solo or stuffed in a branded mug or tumbler (shown) for added impact and reduced packaging. These bite-sized sugar cookies are baked crisp and buttery to perfection, then topped with Guittard white chocolate and sprinkled with sugar in your choice of color(s).

Cookie Recipe Book

This Holiday Cookies cookbook provides dozens of foolproof cookie recipes and more for homemade cookies, baked goods and savories of all textures, from simple holiday classics like snickerdoodles to more decadent fare like caramel cheesecake bars. Customize with a one-color imprint, belly band or promo page insert.

Holiday Cookies recipe cookbook
custom cookie shots in gift box

Cookie Shots Gift Box

Cookie Shots are signature cookies shaped as a shot glass for a dunk-free (but slam-dunk) twist. Choose from classic chocolate chip cookies, decadent double chocolate, rich red velvet or fragrant cinnamon churro (with vegan and kosher options). Order by individual, two or six made-to-order branded cookie shots in a custom-decorated cookie gift box.

Custom Shortbread Cookies

Stamp your logo or message on these deluxe, buttery Vanilla Shortbread Cookies for a delicious way to increase brand awareness. Give them to clients as a thank-you gift, treat employees on birthdays or retirements or hand them out as party favors.

Vanilla Shortbread Cookies stamped with custom messages
brandable sugar cookie decorating kit gift set

Sugar Cookie Decorating Kit

Give an interactive experience with a Sugar Cookie Decorating Gift Set, which includes 12 sugar cookies ready to deck out with mini M&M’s, chocolate chips, rainbow sprinkles, chocolate sprinkles, rainbow nonpareils, two Nutella packets, three icing packets and two spoons in a brandable box.

Gingerbread House Kit

This ready-to-assemble Gingerbread House Kit includes all the elements needed to build the memorable holiday classic, as well prominent branding on the custom-printed gift box.

custom branded gingerbread house kit
mini cast iron skillet and cookie mix gift set

Cookie Mix & Skillet Set

For a gift that keeps on giving, try the best-seller Lodge and Fresh Beginnings Cookie Mix and Skillet Set. After baking a giant, shareable chocolate chip cookie using the custom-labeled mix, recipients can use the 6.5-inch preseasoned cast-iron skillet, which features a branded silicone sleeve handle, to cook up anything else they might want for themselves and their loved ones.

Cookies, Brownies & Hot Cocoa Sampler Gift Box

What’s better than a cup of hot cocoa on a chilly winter night? Cocoa and cookies, of course! Give both with the Cookies, Brownies & Hot Cocoa Gift Box, a sampler of a dozen chewy cookies and brownies, plus two hot chocolate packets. These treats come in a silver gift box tied with a white ribbon foil-stamped with your logo.

Cookies, Brownies & Hot Cocoa sampler in a silver gift box
Beyond Thanksgiving and Christmas

Plenty of people celebrate other fall and winter holidays, such as Hanukkah and Diwali. If you are looking for sweet treats to mark these occasions, make sure to find out the right date(s) and look for festive promo products that aren’t Christmas-themed. Both festivities include lights and sweets, and both are celebrated on different dates each year.

Scented Candle tin gift set with two candles in gift box

Scented Candle Gift Set

Share a little light with a Scented Candle 2-Pack in Kraft Window Box, available in sugar cookie scent, as well as berry spice and lemon verbena. Choose silver or bronze screw-top tin with custom decoration on the lid.

Hanukkah Brownies Gift Box

Send sweet wishes with a Hanukkah Gift Box of individually wrapped, certified kosher brownies and cookies. Order from six to 48 pieces, with each gift presented in a holiday blue box or kraft box with festive sleeve.

Hanukkah brownies gift box