Get Cozy With Quality Cold Weather Gear
El Niño who? Despite the record heat across the globe this summer, fall and winter are sure to bring chilly days. (Not to mention overzealous air conditioning in the office.) Brandable gear for cold weather, from hoodies and jackets to beanies and beyond, makes a great foundation for or addition to any corporate apparel program, and it keeps your brand visible as wearers layer up.
Jackets, sweaters and vests branded with your company logo offer a combination of professionalism, brand visibility and functionality, and gifting these garments also helps build employee satisfaction, making them popular choices for corporate apparel items. Custom apparel pieces also make great promotional products for customers and fans of your brand.
Eco-Friendly Softshell Jacket
Made from recycled polyester, the Eco Knit Softshell Jacket features multiple pockets and an anti-pill, textured exterior that is breathable, moisture-wicking and offers UPF 40+ sun protection. Available in men’s S-5X and women’s XS-3X, and five colors (dark charcoal shown).
The Diverge, a fully reversible 2-in-1 insulated shacket, features a water-resistant, diamond-quilted nylon exterior paired with a rugged but soft plaid flannel interior. The insulation of each shacket, available in men’s and women’s styles, contains at least four recycled plastic bottles.
Outerwear is trending longer, especially for women, to make room for details like larger pockets featured on the outside rather than tucked away. Inspired by the popularity of workwear, these functional features add ease of use.
This Women’s Long Sleeve Twill Overshirt, made of a poly/rayon/spandex blend, offers stretch for comfort, as well as double chest pockets with button flaps and large lower patch pockets accommodated by the garment’s longer length. Available in women’s sizes XS-4S and black or gray (shown).
Options abound for cold-weather accessories, too, from custom scarves to brandable beanies and knit caps. Beanies are definitely one a best-seller cold weather item, followed by quarter-zip fleece jacket and pullovers.
Knit Caps & Beanies
A one-size branded knit cap, like this Trellis Knit Beanie, can be an easy but effective giveaway. The rayon/poly/nylon blend fiber is woven in a diamond trellis pattern for added style and texture, and the faux leather patch on the front cuff is ready for debossing. Available in three colors (oatmeal shown).
This soft Unisex Quarter Zip Pullover Fleece, made of a blend of combed and ring-spun cotton and polyester, features hidden side pockets and a tear-away label for added comfort. Available in four colors (athletic heather shown) and sizes XS-5X.
Although price can play a role in selecting winter apparel, it’s important to focus on value rather than price, because people are more brand-conscious when it comes to their winter gear. Well-established brands like Carhartt, Columbia, The North Face and Eddie Bauer offer promo options worth considering, and there are tons of high-quality promo-specific brands designed to be decorated with custom logos.
Ultimately, quality and perceived value should drive your choices, because a high-quality winter apparel item lasts for years and will be something that people are happy to receive (or buy) and proud to wear.